FROM OUR MOM'S KITCHEN TO YOURS
Founded by two passionate brothers in 2017, Cove got its start at a local farmers' market and quickly won fans with its fresh approach to beverages. Today, Cove's commitment to community, innovation, and philanthropy continues to set it apart from other brands.
Two brothers, one big idea. Cove got its start at a local farmers market and quickly won fans with its fresh approach to beverages.
2017
2018
From market stalls to grocery aisles — Cove caught the eye of retail giants like Sobeys and made its debut across Atlantic Canada.
2019
Nationwide, baby! Cove landed in Costco and Whole Foods, giving Canadians from coast to coast their first taste of Canada’s favorite kombucha.
2020
The pandemic didn’t slow us down. Cove made the switch from kombucha bottles to cans and rolled out a fresh new 10-pack at Costco.Â
2021
A year of momentum, with a big idea brewing, Cove grew its community, expanded its reach, and set the stage for its next big leap 👀
2022
Soda enters the chat! With a bold rebrand, Cove launched its better-for-you sodas across Canada.
2023
Cove shook things up with new soda flavours and innovations that gained major media buzz and quickly became fan favourites across the country.
2024
With Canadian fans hooked on Soda, Cove went all-in on the US — hitting shelves in powerhouse retailers like Costco and Erewhon.
2025
The US takeover continues! Cove launches in Target and Whole Foods, bringing nostalgic flavours and feel-good fizz to even more customers south of the border.Â
